In this step, you define the region for which you wish to track deliverability and then download the seed list (list of test e-mail addresses) for that region. Delivery Watch maintains numerous test addresses with all major ISPs and Webmail providers.

The seed list enables you to determine the delivery rate of your e-mail campaigns, and hence is the centerpiece of the Delivery Watch ISP deliverability tracking solution. It is therefore crucially important that you download seed list updates immediately upon receiving a notification from Delivery Watch informing you that new updates are available.